Project Scope:
Concept development and creative direction
UX/UI design
Target audience research
Typography and layout design
Color theory & Visual Hierarchy
Copywriting
A Mind Unraveled: The Story of H.H. Holmes
Tools Used:
Figma
Photoshop
A Mind Unraveled: The Story of H.H. Holmes is a fictional Broadway production website designed to capture the chilling allure of America’s most infamous con artist. Built and prototyped in Figma, this website was designed to inform visitors about the production while guiding them through a clear, engaging ticket-buying experience that captures the visual drama of the stage.
The design draws inspiration from late 19th-century theater aesthetics and Gothic storytelling. Deep burgundy backdrops, gold-embossed typography, and cinematic photography establish a haunting yet refined tone that suits the style and grandeur of Broadway theatre.